The Osteo Connection

Episode #33: E-Cubed

In today's episode we discuss how we came up with our 3 part MBO educational process: Educate, Engage and Empower. While we debated what order these should go in, we came to the realization that they are a circle, continuously working together.
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #32: It's Not You, It's Me.

In today’s episode, we talk openly about situations you’ll encounter in practice where you might have to let someone go. It may be a patient you aren’t connecting with or a staff member that doesn't fit your clinic vision.
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #31: Osteo Conversations with Michel Bassil

In today's episode, we sit down with Kevin’s former classmate, Michel Bassil, to hear his journey from Lebanon to becoming a student here in Canada. 
He dives into what made him successful running his practice, mentoring associates and how he’s now shaping students at the Collèges Études Ostéopathiques in Montreal.
ABOUT MICHEL
Michel graduated with a physiotherapy diploma from Lebanon and a sports physiotherapy specialty from France, he had his own practice in Lebanon working with athletes. He moved to Canada in 2001 to pursue more studies in manual therapy, but fate decided otherwise and put him in Osteopathic school at the College d'Études Ostéopathiques de Montréal, where he presented his thesis in 2008 on kids with ADHD.
He then started teaching at the school and has been teaching for the last 12 years. Michel was one of the owners at multidisciplinary clinic Kinatex West Island and now he has his own practice where he shares his time between treating and teaching.
 
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #30: How Confident Are You?

As long as you know 7% more than the person you’re helping in a given subject (this case Osteopathy), you can help them.
The key is confidence. You’re the professional, stand tall and act like one. The client has come to you for help. Trust your knowledge, and deliver the goods.
If you’re still a little nervous or don’t quite understand, you’re going to love today's podcast. We dive in on how to build confidence in yourself and so much more...
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth: Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #29: Total Re-Call

In practice, both inline and online marketing are the faucets and your systems and procedures (or lack thereof) are the drain. 
To build a waiting list practice you can’t have a leaky drain. 
In today’s episode, we chat about re-call and follow up procedures we’ve used over the years to avoid losing clients down the drain.
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth: Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #28: Hard Conversations

Someone once told us to never talk Politics, Religion and most recently, Pandemics with any of our clients. Well, today we go there... and there ain’t no turning back.
Have a listen as we go back and forth between things we’ve done wrong and how we’ve managed to bridge the gap towards communication - even when you may have opposing views to those of your client.
Remember, the goal is to listen and connect.
Once you find common ground, you can begin to move the conversation towards what’s best for the client as you see fit in the moment without disregarding your integrity. 
When you first listen without judgment, try to understand, then educate, empower and engage back towards their health goals... you’ll no doubt be able to navigate some stormy weather if it ever comes your way. 
 
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth: Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #27: Online Marketing

In today's day and age, you can’t have a successful business without having an online presence. Well, maybe you can… but trust us, having a strategic plan of how you want to be seen on the web can short cut the process.
In today’s episode we cover:
The importance of a clean, professionally designed website
Why a consistent message with your audience is so important 
How to weed through the confusion and get clients to take Action
Plus a ton more...
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #26: In-House Marketing

In today’s episode (which newsflash... is a two-parter), we dive deep into In-House or In-line Marketing. 
Remember, marketing is a tool, just like a hammer. In the hammer’s case (as with marketing), it can be used for good - to build things up or for bad - to break and destroy things.
So study marketing, read books, observe companies you love and how they market, be aware of it and use what you learn to grow your practice and spread the message of Osteopathy to your community.
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #25: Osteo Conversations with Brad McCutcheon

This week we sat down with the Canadian College of Osteopathy’s former principal, Brad McCutcheon.
Over a few laughs (at Jason’s expense) Brad shares his story on how he first got into Osteopathy, then how he transitioned to teaching and later how he’s been able to pair his love for education with practice success.
Some of the highlights from the pod are:
Why entitlement might be sabotaging your success
The current state of the Osteopathic educational process
How timing, preparation and opportunity created luck when Brad was ready to jump into practice
Hope you enjoy learning as much as we did from Brad’s 28 years in the profession. He has a wealth of knowledge and a ton of useful insights to share. Enjoy!
Learn more about Brad here: https://bradmccutcheon.ca/
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth: 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #24: Avoiding the Rut

Even when you love what you do, it’s easy to fall into a rut. In this episode we share some great ways to avoid the monotony of practice and how to continuously bring your A-game and stay inspired.
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth. 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #23: Osteo Conversations with Riley Grant

This week we sat down with one of our Osteopaths, Riley Grant. Riley has been killing it in her first year of practice and in a short time has already built herself a waiting list. Hear her story as she sits down with us to share how she did it and why she’s devoted to sharing her passion about women’s health and osteopathy with her community.
Find Riley on Instagram @rileygrantosteopathy
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth. 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #22: Changing Mindset on Chronic Conditions

In this episode, we discuss how to handle chronic pain patients. When it comes to this type of patient, having empathy, using your intuition and being an active listener is key to finding the underlying issue of why they are still having an issue. We share tips and tricks from our own experiences in the clinic.
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth.
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE