The Osteo Connection

Episode #69: How’s Your Plan Going?

Statistically, around 75-85% of people who create new years resolutions drop them within two weeks. 
Planning ahead both personally and professionally on what goals you'd like to achieve this year and what you’re striving towards is a great thing, but it’s the follow-through that is the most important.
Today we share our personal and professional goals for the year and some tips on how you can push through on yours and make this year the year you follow through on them.
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth. 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #68: Marketing Conversations Recap

We’re closing up our Marketing Conversations Series with a little recap. We had the wonderful opportunity to interview four experts and get their marketing perspectives. Tune in to today’s episode to hear our takeaways!
And if you missed any of the Marketing Conversations, you can catch up here:
Episode #64: Michèle Boileau-Barmash
Episode #65: Lisa McKenzie
Episode #66: Victoria Adelin
Episode #67: Dave Morrow
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth. 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #67: Marketing Conversations with Dave Morrow

Don't be scared, make it happen! – A huge takeaway from this week’s guest, Dave Morrow, M.A., BSc., BEd., CD. 
In this final segment of our Marketing Conversations Series, Dave shares his incredible story and reminds us that when your gut is telling you that you should do something, just get out there and do it. Let go of the need for perfection or the fear of starting something new and just lean in. Nothing will be perfect and everything takes practice.
About Dave Morrow, M.A., BSc., BEd., CD
Dave Morrow is a former infantry officer with the Canadian Armed Forces and served as a civil affairs officer in Afghanistan. He grew up in the Army, it taught him the valuable lessons of gruelling hard work, the importance of a solid team, how to get shit done when the chips are down and how to motivate people in the worst of situations. 
He returned from Afghanistan injured and without a clear sense of direction. He fell back on his education and launched himself into a teaching career he hated. He neglected his back injury and became incapable of even lifting up his newborn son. His marriage was hurting and life was spinning out of control. He had to make a change. 
Dave hired a coach and worked every day on the basics. He learned he wasn’t broken, he just needed to put in the work to fix what had been neglected over 15 years of ruck marches and long-range patrols. This experience with his coach had a profound effect on him and it inspired him to do the same for his fellow sheepdog community.Train Hard, Fight Easy
Dave has been teaching his clients to safely and effectively get into the shape they want since 2012. Long-term goal setting, habit development and sustainable coaching practices will yield far superior results in the long run. He’s a teacher by trade; he loves teaching but he loves seeing people learn even more. He prides himself in clients never having to return to him after learning how to train, eat and take care of themselves properly for the rest of their lives. 
Connect with Dave:
DaveMorrow.net
Hard To Kill Podcast
Facebook
Email Dave
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth. 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #66: Marketing Conversations with Victoria Adelin

You’ve heard us say it many times, building a community is paramount in growing your business. And today’s guest is the perfect person to share their story.
Victoria Adelin started the West Island Community Facebook group on a whim and over the last 8 years has grown the community to over 46,000 members. She joins us today to share how she did it and dives into the importance of engaging with your community and having an online presence for your business.
Tune in to the episode now!
About Victoria Adelin
Victoria is a single mom who works full-time in the corporate world. She started The West Island Community, a Facebook group, in April 2013 and has grown it to a community with over 46K members.
This group has helped members find jobs and lost pets, learn about good places to eat in the area, get recommendations for services and warns the community about anything going on in the area. At the beginning of 2020, Victoria registered West Island Community as a business and started helping local businesses advertise and promote their services, promotions and products. 
West Island Community has also partnered with EconoPlus, the biggest web-based coupon booklet for West Island businesses and services. The group, and now business, is doing very well and keeps Victoria very busy! She’s very grateful for everything it has done for the community over the years and for that she wouldn’t change any day.
Connect with Victoria:
www.westislandcommunity.com
Email Victoria
Facebook
Instagram 
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth. 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #65: Marketing Conversations with Lisa McKenzie

We continue our Marketing Conversations series with social marketing and business development strategist Lisa McKenzie. In this episode, Lisa shares a ton of amazing tips to help you optimize and grow your brand whether you are just starting out or have an established clinic.
Here are just a few things she touches on:
Zeroing in on your authentic brand and sharing your expertise with your target market
Connecting with businesses around you and online
Developing multiple income streams for your business
How creating a 60-90 day marketing strategy can give you more freedom, more control over your marketing, AND create more time to connect with prospects and clients 
So let’s get into it! Listen now.
About Lisa McKenzie
Lisa McKenzie is a source of purpose-fuelled mastery ready to guide you out of your head and into your heart to tap into your creative genius.  As a business development and marketing strategist, she uses proven strategies to help you build and share your brand to attract your desired audience and ideal clients. She's also a wiz at showing you where your untapped resources are to find additional revenue streams for your business. 
Lisa has been leveraging the strategies and tactics of social media to guide her worldwide clients in optimizing their growing brands for more than 15 years. Lisa works with coaches, consultants, wellness practitioners, authors, creators, and those who devote their hearts and minds in service to ushering in a new world.
Do you want to make an impression online with a clear and authentic brand message that lets people know who you are, who you serve, and why you're the right fit?
Download Lisa’s Brand Bio Guide + Worksheets and start attracting your ideal clients today! Access this gem right here.
Connect with Lisa
Website
Linkedin
Facebook
Instagram
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth. 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #64: Marketing Conversations with Michèle Boileau-Barmash

Today, we kick off our Marketing Conversations series with guest expert Michèle Boileau-Barmash.
Michèle gives the low down on the importance of being active on LinkedIn, how to use Instagram to build your know-like-trust factor and a secret asset you likely didn’t know you had...your patients!
About Michèle Boileau-Barmash
Michèle Boileau-Barmash is a creative connector with an exceptional talent for telling powerful stories. Fueled by the belief that meaning creates compelling engagement, her work is a striking balance of cutting-edge ideas and social relevance.
Prior to launching her agency, Twenty6, Michèle worked at L’Oreal, has also managed clients on the agency side such as Huda Beauty, Jack Black, Sephora, Michael Kors, John Frieda and numerous brands at Procter and Gamble and General Mills. She was the Head of Global Public Relations for Reebok and worked alongside talent such as Kendrick Lamar, Travis Scott, Zoe Kravitz, Ariana Grande, Gigi Hadid and Conor McGregor, to name a few. She also launched and managed the brand's largest fashion collaboration with Victoria Beckham herself and her namesake fashion label. Most recently she was Head of Global Communications for Mackage.
Though her network is coveted and her influence is in demand, you wouldn’t know it. Without pretense, she brings her approachable aura, open-hearted sincerity, signature charm, and infinite inspiration to all she does. Multi-faceted, engaging, real – just like her projects. She loves sports and working out (ahem, she played US college hockey), a really good playlist, a nice glass of tequila and most importantly, her bulldog, Loulou. 
Connect with her on LinkedIn.
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth. 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #63: Bolting-On Additional Revenue Streams

Our recent episodes have been in-office patient-focussed. Today we’re looking at how you can add more revenue streams to your business. Whether you’re growing a multidisciplinary clinic or are looking to build your own personal practice, bolting on new revenue streams is always a smart business strategy.
We share our own experiences incorporating additional revenue streams and give you some ideas on how you can do the same.
To your success,
Kevin, Jason and Sean 
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth. 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #62: The Wow Factor

Word of mouth referrals play a key role in driving your business forward. So, how do you get those referrals?
This week we share a few simple and effective things you can start implementing with your clients immediately to have them leaving your offices ready to refer you to their friends and family.
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth. 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #61: It‘s All Your Fault

We’re sure you’ve experienced this before... a patient comes in and wonders why they aren’t getting better. When you ask them how their exercises are going, they are quick to tell you that they don’t do them or that they just don’t have time.
So, how do you get a patient to play an active role in their health care?
In today’s episode, we answer that question and more!
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth. 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #60: There‘s No I in Team

Teamwork makes the dream work!
When you’re looking to expand your team, it’s important to understand your strengths and weaknesses so you know what positions you want to fill. In this episode, we share our own experience with hiring and why taking the time to make sure that someone resonates with your team and has the same vision as you is so important.
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth.
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode #59: Getting to the Source

Do you ever have a patient come through your door that has seen multiple practitioners and still suffers from the same issue? 
Today we explore the layers of why someone has come to see you and share tips and strategies to help you get to the source of their problem and ultimately get them back on their path to health.
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth. 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE

Episode#58: Healing From Trauma

Last week we discussed trauma and how to deal with it from the osteopathic perspective. This week we’re digging in a little further and talking about what we like to call, the trauma reset. 
When we think of trauma, we want to think about restoring and replenishing the nervous system by balancing the relationship between the sympathetic and parasympathetic systems.
Tune in to today’s episode for practical applications and tools that you can use with your client base to bring them through and ultimately help them heal from their trauma.
To your success,
Kevin, Jason and Sean
Did you enjoy this episode? We’d love to hear from you! Comment below, drop a view for the show and share it with friends and colleagues. 
Click here to receive our 3 part video series to help you Accelerate Your Practice Growth. 
Where to find us: FACEBOOK | INSTAGRAM | WEBSITE